Erin is the Marketing Communications Manager at Lone Wolf Technologies. As a passionate writer and editor, she's worked in a range of fields, including lifestyle, engineering, and software marketing. In her spare time, she can usually be found baking up a storm, playing her favorite video games, or spending time with her family.
Twitter is a great place to build an online presence for your real estate brokerage. It’s a popular with a wide range of age groups, it’s easy and user-friendly, and it’s full of what Twitter calls “affluent millennials.” But success on Twitter is…
Last Friday, we had some big and exciting news: We’ve partnered with the Canadian Real Estate Association (CREA) to bring a new version of CREA WEBForms to its members across the country. We thought we were excited about it—until we saw how our…
Transaction management is all the rage in real estate. It has the potential to make life easier for everyone in a brokerage; from the agent who can now access everything from any device, to the Broker/Owner who can ensure completion and compliance…
Not too long ago, Engel & Volkers released its State of Real Estate Recruiting Insight Report with a plethora of interesting information for Broker/Owners across the continent. The goal of the report? To survey residential real estate agents to…
Recently, we talked about how to boost agent adoption of brand-new technology. It’s not always easy to convince them to use a new tool, especially if they already have one that they know and love! It’s one thing to get them to switch. But it’s…
Just about any business owner can tell you the benefits of having a paper trail. Most consumers could, too. But having a paper trail doesn’t mean having paper. In recent years, there’s been a huge shift in the real estate industry from the…
When you’re running a brokerage, there are a few things that go hand-in-hand with introducing new technology. All you want is for your agents to pick it up easily—but what you get? Well, that might be more along the lines of protest, disinterest,…
As a real estate professional, whether you’re a Broker/Owner or agent, an administrator or office staff, there are tools you rely on to run your business. A website to create leads; a CRM to manage relationships; an accounting program to manage your…
What do you think of when you hear the term “customer service?” Chances are the first thing that popped into your head was the folks you meet in the course of your everyday activities. Maybe it’s the person you talked to at your cell service…
Marketing is full of acronyms—and sometimes, looking at them can feel like trying to make sense out of a bowl of alphabet soup. They’re key for your marketing plans, but there are so many (and so many similar ones!) that it’s hard to keep track.…
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