Looking to take your brokerage to new heights in 2019?
Best to start with a plan.
Toby Welch from REMOnline.com spoke with six Brokers and agents across Canada to learn more about their real estate business plans. As you might expect, each plan varies widely.
Some plans include gross commission and sales volume goals for individual agents, while others focus on the brokerage’s overall revenue, sales projections, and agent recruitment goals.
But each business plan has one thing in common: they make goals easier to attain. Welch spoke with Glenn Wildenmann, a Broker from Montreal, who had this to say:
Preparation makes execution that much easier. A plan leads to consistency in all aspects of your work. It creates a discipline. When I started, I would have good months and bad months; it became a roller coaster. When I implemented a plan, it removed some of the unknown and made my goals easier to achieve.
Of course, creating a plan for an entire year is easier said than done. The task is daunting and many Brokers, both new to the game and long in the tooth, are turned off by the amount of time it takes to create one.
A good way to get started is to make a list of measurable goals.
At Lone Wolf, we like to say “what gets measured gets done.” What that means is, when you set a goal, make it something you can measure. Doing so will make it more likely that you reach that goal.
For example, let’s say you want to recruit more agents by the end of the year. Put some numbers behind the goal. Write down that you will recruit two new agents in Q1, four in Q2, and so on. By making recruitment measurable, you’re able to look at the results throughout the year and identify whether you’re on track to make that goal or not. If you’re not on track, you can intervene and do something about it, thereby making that goal much more likely to “get done.”
Now, imagine if you could measure all of your finances, operational expenses, and agent production at any time. Just think about how thorough, accurate and obtainable you could make your real estate business plan.
We can help with that.
Lone Wolf’s back office software comes equipped with hundreds of financial, operational, and performance reports, as well as scores of data visualizations and agent dashboards, to make measuring your brokerage’s goals a cinch. You can produce these reports at any time and within seconds.
Check out a list of our top 12 reports, and find out how you can start your new year off on the right foot.